About Me

Meet your soul twin content creator who packs personality into words...

Hey, I’m Lynsey and I’m an intuitive content creator and copywriter located near Glasgow, Scotland. I work with people who bring goodness to the world and wear their businesses’ hearts on their sleeves.

Who am I not?

A couple of people misread my Instagram handle @nibbledapple and thought the b’s were p’s. So, to clarify… I am always fully clothed while working. I don’t provide that kind of copywriting service.

Who am I?

I’m a witch, crystal lover

I’m quite kooky, I’m a mother

I’m a sinner, I’m a saint

Believe brands should not be tame

I love spells

Log my dreams

Stare at the moon in between

You should only hire me if you vibe the same way

And if you read that and thought, “What the bejesus is she on about?!” “Spells?!” “Crystals?!” “Should I sing that as if I’m Meredith Brooks?!” then my witchy words might not be for you. You can probably find another copywriter who is more aligned with your needs (no offence taken).

If you haven’t thrown down a salt circle yet then click here to chat about how we can get creative with your content.

Who do I work best for?

I’ve chosen who I want to work for very carefully – and it’s a pretty niche audience. The reason? So I can easily slip into being the voice of my client – because we know and love the same things.

For 20 years I worked in Corporate Communications for legal, construction and biotech companies. I learned a lot during that time, so I’ve no regrets. But my biggest lesson was that I write better about things that call to my heart. And that (you guessed it) is crystals, reiki, paganism, spirituality and the like. That’s why I packed my 9-5 belongings, said goodbye to the office and struck out on an exhilarating journey of trusting my gut and the universe.
And look at you and I here, now, connecting.

I believe my dream clients and I are friends from previous lives who are meeting again in this life to help and learn from one another. (Soul contracts and all that.)

Examples of companies who hire me

are crystal and holistic shops, yoga studios, therapists, coaches, spiritual magazines, lightworkers and generally anyone who has an affinity with nature, witching or the wheel of life. I create content that helps them instantly bond with their audiences.

I love that my words can help humanity. Not all magic involves the eye of a newt.

Feel like you know me already? Why not arrange a free 30-minute discovery call to see if we go together better than red jasper and a root chakra?



The boring stuff

I don’t think you need qualifications to be a creative writer (the words speak for themselves). But, if you’re about to hire someone to create content, I know it’s reassuring to see evidence of their skills.

So, if it helps…

What’s my writing style?

I write in a conversational and fun way. For me, sarcasm is not the lowest form of wit. However, I adapt to suit your unique energy because your clients don’t want to hear from me – they want to hear from you!

What’s in a name?

Nibbled Apple symbolises goodness – just like the fruit. I want my business to feed people’s emotional and spiritual hunger. But… I hate the thought of perfection. It’s the killer of creativity, and striving for it makes everyone unhappy. So, I took a tasty wee bite out of my name and Nibbled Apple was born. Perfectly Imperfect.